In 2017, with more than 100,000 employees working for the company, Apple still leads the world in innovation and provides seamless experiences across its devices and empowers users with its breaktrough services including Apple Music, iCloud, App Store, Apple Pay and more.
History of the Apple Computer
Apple History 2017
January 5, 2017: $240 Million in Customer Purchases, up 40% from 2015, makes January 1, 2017 the App Store’s busiest day ever. The App Store welcomed 2017 with its busiest single day ever on New Year’s Day, capping a record-breaking holiday season and a year of unprecedented developer earnings and breakout app hits. In 2016 alone, developers earned over $20 billion, up over 40 percent from 2015. Apple announces that since the App Store launched in 2008, developers have earned over $60 billion, creating amazing app experiences for App Store customers across iPhone, iPad, Apple Watch, Apple TV and Mac. Those efforts helped kick off 2017 with a remarkable start, making New Year’s Day the highest single day ever for the App Store with nearly $240 million in purchases.
January 18, 2017: Apple announces that GarageBand and Logic Pro X Music Apps will get major updates to its music creation apps with new features for music makers of all levels on iPhone, iPad and Mac. GarageBand for iOS 2.2 now features the powerful creative synthesizer Alchemy and a new sound browser that makes searching through instruments and patches easier than ever. Logic Pro X 10.3 becomes an even more powerful tool for pros with a modern interface, new features for professional audio production as well as support for the revolutionary Touch Bar on the new MacBook Pro, putting intuitive, context-sensitive controls right at users’ fingertips. GarageBand for iOS brings even more sophisticated music creation options to iPhone and iPad, while still remaining fun and easy to use. It features a redesigned sound browser that makes it faster than ever to explore Touch Instruments and quickly find the exact sounds. Logic Pro X includes advanced new features that make Logic an even stronger tool for audio production, giving musicians and audio engineers even more control over editing and mixing their music. The latest release features a new modern design that improves legibility in a variety of working environments. The GarageBand for iOS update is free for all existing users and with all new iOS devices. Customers with older, non-qualifying devices can purchase the app for $6.99 (CAD) on the App Store. The Logic Pro X update, available today, is free for all existing users, and available on the Mac App Store for $279.99 (CAD) for all new customers.
January 31, 2017: Apple announces financial results for its fiscal 2017 first quarter ended December 31, 2016. The Company posted all-time record quarterly revenue of $78.4 billion and all-time record quarterly earnings per diluted share of $3.36. These results compare to revenue of $75.9 billion and earnings per diluted share of $3.28 in the year-ago quarter. International sales accounted for 64 percent of the quarter’s revenue. Apple is providing the following guidance for its fiscal 2017 second quarter: revenue between $51.5 billion and $53.5 billion; gross margin between 38 percent and 39 percent; operating expenses between $6.5 billion and $6.6 billion; other income/(expense) of $400 million; tax rate of 26 percent Apple’s board of directors has declared a cash dividend of $0.57 per share of the Company’s common stock. The dividend is payable on February 16, 2017 to shareholders of record as of the close of business on February 13, 2017.
February 16, 2017: Apple announces its 28th annual Worldwide Developers Conference (WWDC) – hosting the world’s most talented developer community – will be held at the McEnery Convention Center in San Jose. The conference, kicking off June 5, will inspire developers from all walks of life to turn their passions into the next great innovations and apps that customers use every day across iPhone, iPad, Apple Watch, Apple TV and Mac. Each year during WWDC, millions of talented developers around the world learn about Apple’s breakthrough platform technologies ranging from programming languages like Swift to breakthrough developer APIs like SiriKit, HomeKit, HealthKit and CarPlay. Located just minutes from Apple’s new headquarters in Cupertino, WWDC 2017 will give developers access to more than 1,000 Apple engineers with opportunities to meet and engage with them throughout the conference. The McEnery Convention Center will be the hub for thousands of attendees with great hotel, restaurant and entertainment options, all within walking distance. In addition to the keynote address, get-togethers, sessions and labs for developers, Apple is working with the city of San Jose and local businesses to celebrate the return of WWDC with very special experiences around San Jose throughout the week. Developers will have the opportunity to apply for tickets this spring. The conference will be live-streamed through the Apple Developer website (developer.apple.com/wwdc) and on the WWDC app for iPhone, iPad and Apple TV.
February 22, 2017: Apple announces that Apple Park, the company’s new 175-acre campus, will be ready for employees to begin occupying in April. The process of moving more than 12,000 people will take over six months, and construction of the buildings and parklands is scheduled to continue through the summer. Envisioned by Steve Jobs as a center for creativity and collaboration, Apple Park is transforming miles of asphalt sprawl into a haven of green space in the heart of the Santa Clara Valley. The campus’ ring-shaped, 2.8 million-square-foot main building is clad entirely in the world’s largest panels of curved glass.
March 21, 2017: Swift Playgrounds Now Available in Five Additional Languages. The App for Learning to Code in Swift now supports simplified Chinese, Japanese, French, German & Latin American Spanish. Designed to make learning and experimenting with real code interactive and fun, Swift Playgrounds is perfect for students and beginners to explore working with Swift, the easy-to-learn programming language from Apple that is used by professional developers to create world-class apps. The app includes Apple-developed programming lessons, puzzles and challenges that teach core coding concepts, as well as built-in templates to encourage users to express their creativity and create real programs. The app takes full advantage of the power, simplicity and Multi-Touch capabilities of iPad to deliver a first-of-its-kind learning experience. All programming lessons are now localized across five additional languages and are optimized to look even better and run faster than ever.
March 21, 2017: Apple introduces Clips, a new app that makes it quick and fun for anyone to create expressive videos on iPhone and iPad. The app features a unique design for combining video clips, photos and music into great-looking videos to share with friends through the Messages app, or on Instagram, Facebook and other popular social networks. Clips also introduces Live Titles, a breakthrough feature that lets users create animated captions and titles using just their voice. Fun effects including comic book filters, speech bubbles, shapes and full-screen animated posters help bring out the personality in videos made with Clips.
March 21, 2017: Apple updates its 9.7-inch iPad, featuring a brighter 9.7-inch Retina display and best-in-class performance at its most affordable price ever, starting at $329. Designed for unmatched portability and ease of use, along with incredible performance and all-day battery life, iPad is the world’s most popular tablet and the primary computing device for millions of customers around the world. Through the more than 1.3 million apps designed specifically for iPad, customers can do even more, from learning to code with Swift Playgrounds and reading books on the large screen to boosting productivity through Microsoft Office and using multitasking features like Split Screen. The new iPad comes with iOS 10, which brings more expressive and animated ways to communicate in Messages, new ways to use Siri with your favorite apps, beautifully redesigned Maps, Photos, Apple Music and News, and the new Home app, which lets you simply and securely set up, manage and control your home all in one place. Multitasking features including Slide Over, Split View and Picture-in-Picture help you do even more.
21 March 2017: Apple introduces iPhone 7 & iPhone 7 Plus (PRODUCT)RED Special Edition in a red aluminum finish, in recognition of more than ten years of partnership between Apple and (RED). This gives customers a way to contribute to the Global Fund and bring the world a step closer to an AIDS-free generation. The special edition (PRODUCT)RED iPhone will be available to order online worldwide and in stores beginning Friday, March 24.
(To be continued)
- The most efficient way to recycle old Apple products you don’t need anymore: Sell used Apple device to iGotOffer for the best price on online market.
What to Expect from Apple in 2017. Video published by MacRumors on December 30, 2016.