Microsoft Surface Enterprise Initiative
Microsoft is debuting new program aimed at making Microsoft Surfice tablets line more appealing to business users. The electronic giant introduces a business-focused warranty called Microsoft Complete for Enterprise which is a complement to Microsoft’s existing $150 Complete warranty for Surface users.
The new three years warranty includes coverage for accidental damage. It will allow customers to pool warranty claims by company, versus by individual devices. The warranty will allow replace claims for devices that can no longer boot. It will also include next-day air for fast device replacement and on-boarding support.
According to Microsoft, this enterprise warranty includes four elements: Ability to pool warranty claims by company versus individual devices; Allowing for warranty claims against non-bootable devices – helpful when customers have data security policies that either require a device to be wiped of all confidential information or require destruction of the hard drive prior to the device being returned under the warranty; Next day air in the U.S. for fastest possible device replacement, and a similar rapid replace processing for markets outside the U.S.; An on-boarding center to ensure a premium experience within the first 30 days for both IT and end users – Microsoft will assist IT staff to get setup with warranty and support processes as well as provide online training for their employees to get productive as fast as possible.
Microsoft also adds its Business Devices Trade-in Program, a new, permanent trade-in program for business users. Business customers can trade in older devices and apply the value of those devices toward purchase of new Surface Pro 4 units. However other PCs and tablets are applicable, as well.
These two new programs are part of Microsoft’s Surface Enterprise Initiative.
The Surface Pro 4, equipped with Windows 10 preinstalled, went on sale on October 26, 2015. According to Microsoft officials, in the first days ten new business customers, including AstraZEneca, Berkshire Hathaway Automotive (retail), BNY Mellon (one of the longest-lasting financial institutions in the world), The Carlyle Group, Land ‘O Lakes, USI Insurance Services (a top-10 leader in insurance brokerage and consulting) ordered Surface Pro 4 devices. Altogether, in less than a year, Surface tablet became one of the top-selling Windows tablet. Indeed, in October 2015, Surface was available through 5,000 business resellers – more than ever before.
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Microsoft Surface Pro 4. Source of the photograph: Windows blog