OnePlus 12 – Inspired by Nature [Video]
Video uploaded by OnePlus on November 27, 2023.
Contents
OnePlus 12 Debuts: A Powerhouse with an Impressive Battery
The year’s final major smartphone release has arrived
The OnePlus 12, possibly the last flagship smartphone of the year, has just been launched, initially exclusive to China. Global availability is expected around January, making it a highly anticipated release.
This device is particularly noteworthy, thanks to its impressive features, many of which OnePlus had already teased before the official unveiling.
One standout aspect is its battery – a substantial 5,400mAh unit, exceeding the capacity of most smartphones by over 400mAh. It also supports rapid 100W charging, with a still notable 50W option for wireless charging.
High Performance with Advanced Chipset and RAM
In terms of power, the OnePlus 12 could surpass even the best gaming phones. It’s equipped with the advanced Snapdragon 8 Gen 3 chipset and offers up to a staggering 24GB of RAM, a configuration not yet common in the market. For context, phones like the Samsung Galaxy S23 Ultra use the previous generation chipset, and very few have as much RAM.
The phone also boasts generous storage options up to 1TB. Its 6.82-inch 1440 x 3168 AMOLED display, featuring a 120Hz refresh rate and a peak brightness of 4,500nits, nearly doubles the brightness of many competitors.
Camera Setup and Design
While the cameras may not be the highlight, they are still quite formidable. The OnePlus 12 sports a 48MP primary camera, a 48MP ultra-wide lens, and a 64MP telephoto sensor with 3x optical zoom – specs mirroring those of the OnePlus Open.
The design, reminiscent of the OnePlus 11 with its large, circular camera block, offers improved water resistance with an IP65 rating. However, it’s still not on par with the best in terms of submersion resistance.
Pricing and Availability
The OnePlus 12 is currently available in China in black, green, and white. The base model, with 12GB RAM and 256GB storage, starts at CNY¥4,299 (about $610 / £480 / AU$1,000).
Other models
- 16GB RAM and 512GB storage: ¥4,799 (approx. $680 / £540 / AU$1,030).
- 16GB RAM and 1TB storage: ¥5,299 (approx. $750 / £600 / AU$1,140).
- The top-end model with 24GB RAM and 1TB storage: ¥5,799 (approx. $820 / £650 / AU$1,250).
- Leaks indicate a global launch on January 23, when international pricing and availability will likely be announced.
A Few Words About OnePlus Smartphones
OnePlus is a brand of smartphones and other consumer electronics. It was founded in December 2013 by former Oppo vice president Pete Lau and Carl Pei. OnePlus is known for producing high-quality smartphones that often incorporate many of the features found in premium phones, but at a more affordable price point. The brand has gained significant popularity and a strong following among tech enthusiasts for its focus on high performance, sleek design, and value for money.
OnePlus is headquartered in Shenzhen, China, and operates as a subsidiary of BBK Electronics, a major Chinese electronics corporation. BBK Electronics also owns other well-known smartphone brands like Oppo, Vivo, and Realme. Despite being part of a larger conglomerate, OnePlus operates independently with its own branding, product development, and marketing strategies.
OnePlus’s approach to marketing and community engagement, including its invitation-only system in its early years, helped it build a strong online community. The company’s tagline, “Never Settle,” reflects its commitment to continuously improving and refining its products based on user feedback and technological advancements. OnePlus smartphones are known for their OxygenOS user interface, which is praised for its smooth performance and user-friendly experience, built on top of the Android operating system.
Links
- OnePlus Official Site – OnePlus
- Sell pre-owned OnePlus smartphone online – iGotOffer
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